Patient advocacy
The State of Celiac Disease in Canada report, made public.
Celiac Canada surveyed Canadians living with celiac disease. We turned the findings into a public campaign: a digital booklet, a landing page, a presentation system and a step-and-repeat activation for the launch event.
- Client
- Celiac Canada
- Year
- 2024
- Disciplines
- Creative CampaignsMedical Education & Scientific Communications
The survey booklet
Findings on diagnosis rates, symptoms, quality of life and access to care, set out so they can be read quickly and quoted accurately.
Campaign and activation
Landing page, presentation template and the step-and-repeat wall at the launch event.
The challenge
A large survey with findings worth acting on, and the usual fate of survey data: a PDF nobody opens twice.
Our approach
- 01
Lead with the findings that change how people think about diagnosis and care.
- 02
Design the data so it reads at a glance and holds up under scrutiny.
- 03
One system across booklet, web, presentation and live activation, so it all feels like one campaign.
- Creative and data visualisation
- Bang Albino
- Design and production
- Bang Albino studio
More work
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